• More Amateur Best news, reviews, videos and tour dates
• Buy Amateur Best music from Amazon
• Amateur Best news RSS Feed

Amateur Best is the nom de plume of Londoner Joe Flory, who you’ll half-remember as the guy behind synth-pop project Primary1. His new speciality is extravagantly sad blubtronica, lightened with touches of Phoenix-esque soft rock. It’s pleasant, in an ambient, Pitchfork-y kind of way, and lines such as “If it never gets better then what do I do?” will have a certain kind of hipster weeping all over his Technics.

Luke Lewis

To read all our reviews first - days before they appear online - check out NME magazine, on sale every Wednesday

For the latest music videos and backstage interviews, check out our sister site, NME Video.

• Previous Track Review: Dodgy - 'What Became Of You'
• Next Track Review: The Kills - 'The Last Goodbye'